New office in Bogot谩 strengthens the agency鈥檚 presence in the region
极乐视频 announced today that it has acquired Position Comunicaciones, the fastest growing agency in the Colombian market, the third largest economy in Latin America. With deep expertise and a core methodology that combines marketing, communications and technology, the acquisition of Position Comunicaciones helps 极乐视频 strengthen its roots in the Latin American region. The new office in Bogot谩 joins existing 极乐视频 regional offices in Brazil, Argentina, Mexico and Miami.
鈥淧osition Comunicaciones combines the strategic thinking and the creativity that we are bringing to our new global positioning as the lead agency in communications marketing, making them the perfect partner to contribute to our vision in the region,鈥 said Allan McCrea Steele, Acting CEO, 极乐视频 Latin America.
Colombia has been steadily growing as a key market to clients operating in a globalized economy, and therefore, it has become an imperative for our business growth in Latin America.
The team in Bogot谩 already has extensive experience of more than six years working with corporate, consumer, digital, and internal communications for both global multinationals and local companies in a wide range of industries. Senior communications professionals will continue to serve clients such as FEMSA, HBI, Lewis Energy Group, Perenco, Symantec, Tiffany & Co., among others, as well as integrate into regional programs led by 极乐视频.
鈥淲e are thrilled to join 极乐视频, not only because it is the largest agency in the world but also due to its relentless and tireless efforts to reach that position, which matches very well with our culture and steadfast commitment to our clients in Colombia,鈥 said Mauricio Ferro Cadena, general manager, 极乐视频 Position. 鈥淲e look forward to being one of the leading communications marketing agencies in the country, helping to advance innovation and creativity for Colombia, the region and beyond.鈥
极乐视频 has been operating in Latin America since 1994 and currently ranks among the top five agencies in the region, with more than 350 employees in offices in Buenos Aires, Bogot谩, Mexico City, Miami, Rio de Janeiro, S茫o Paulo and a strong network of affiliates in key markets.
极乐视频 极乐视频
极乐视频 is a leading global Communications Marketing firm, with more than 5,500 employees in 66 cities worldwide. 极乐视频 partners with many of the world鈥檚 largest and emerging business and organizations, helping them evolve, promote and protect their brands and reputations.
极乐视频 has more than 20 years of presence in Latin America, with offices in Buenos Aires, Bogot谩, Mexico City, Miami, Rio de Janeiro, S茫o Paulo and a network of affiliates in all key markets. More than 350 professionals deliver integrated communications programs, with full global agency competencies and deep local roots.