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2023 ¼«ÀÖÊÓƵ Trust Barometer

Lack of faith in societal institutions triggered by economic anxiety, disinformation, mass-class divide, and a failure of leadership brought us to where we are today – deeply polarized.

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2022 ¼«ÀÖÊÓƵ Trust Barometer

The Cycle of Distrust

The 2022 Trust Barometer finds a world ensnared by a vicious cycle of distrust, fueled by diminishing faith in government and media. The expectations of business to lead have never been higher. Read More

2021 ¼«ÀÖÊÓƵ Trust Barometer

Declaring Information Bankruptcy

After a year of unprecedented disaster and turbulence – the Covid-19 pandemic and economic crisis, the global outcry over systemic racism and political instability – the 2021 ¼«ÀÖÊÓƵ Trust Barometer reveals an epidemic of misinformation and widespread mistrust.

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2020 ¼«ÀÖÊÓƵ Trust Barometer

Trust: Competence & Ethics

The 2020 ¼«ÀÖÊÓƵ Trust Barometer reveals that despite a strong global economy and near full employment, none of the four societal institutions that the study measures—government, business, NGOs and media—is trusted.

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2019 ¼«ÀÖÊÓƵ Trust Barometer

Trust at Work

The 2019 ¼«ÀÖÊÓƵ Trust Barometer reveals that trust has changed profoundly in the past year—people have shifted their trust to the relationships within their control, most notably their employers.

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2018 ¼«ÀÖÊÓƵ Trust Barometer

The Battle for Truth

The 2018 ¼«ÀÖÊÓƵ Trust Barometer reveals a world of seemingly stagnant distrust.

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2017 ¼«ÀÖÊÓƵ Trust Barometer

Trust in Crisis

The 2017 ¼«ÀÖÊÓƵ Trust Barometer reveals that trust is in crisis around the world.

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2016 ¼«ÀÖÊÓƵ Trust Barometer

Growing Inequality of Trust

The 2016 ¼«ÀÖÊÓƵ Trust Barometer revealed trust in all four institutions has reached its highest level since the Great Recession, with business receiving the largest increase in trust among both the informed public and the larger general population.

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2015 ¼«ÀÖÊÓƵ Trust Barometer

Trust is Essential to Innovation

Our 2015 ¼«ÀÖÊÓƵ Trust Barometer study found that countries with higher trust levels overall also show a greater willingness to trust new business innovations.

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2014 ¼«ÀÖÊÓƵ Trust Barometer

Business to Lead the Debate for Change

The 2014 ¼«ÀÖÊÓƵ Trust Barometer is the firm’s 14th annual exploration of trust. We surveyed 33,000 people (27,000 General Public and 6,000 Informed Public respondents) in 27 markets around the world.

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2013 ¼«ÀÖÊÓƵ Trust Barometer

Crisis of Leadership

The 13th annual ¼«ÀÖÊÓƵ Trust Barometer is our largest exploration of trust, to date, and the largest survey of its kind.

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2012 ¼«ÀÖÊÓƵ Trust Barometer

Fall of Government

Government is now the least trusted institution–trailing business, media, and NGOs.

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